Looker Plans Pricing
Looker (Google Cloud) prices in three editions — Standard, Enterprise, Embed — each requiring an annual commitment with quoted pricing through Google Cloud sales. All editions include 1 production instance, 10 Standard Users, and 2 Developer Users; editions differ by included monthly API call quotas and security features. User add-ons are licensed by type (Developer / Standard / Viewer). Conversational Analytics is unlimited through Sept 30 2026, then billed at $3/1M input tokens and $20/1M output tokens.
Plans
For small organizations (<50 users). 1 production instance, 10 Standard + 2 Developer Users included, 1,000 query-based API calls/month, 1,000 admin API calls/month. Annual commitment with custom pricing.
- 1 production instance
- 10 Standard Users included
- 2 Developer Users included
- 1,000 query-based API calls/month
- 1,000 administrative API calls/month
For larger organizations needing enhanced security. 100,000 query-based + 10,000 admin API calls/month. Annual commitment with custom pricing.
- 1 production instance
- Enhanced security features
- 100,000 query-based API calls/month
- 10,000 administrative API calls/month
- 10 Standard Users + 2 Developer Users included
For external analytics deployment. 500,000 query-based + 100,000 admin API calls/month.
- External / customer-facing embed deployment
- 500,000 query-based API calls/month
- 100,000 administrative API calls/month
Per-user add-on. Full admin / development / API access. 4M input / 80K output Conversational Analytics tokens/month.
- Administration
- Development Mode
- LookML, APIs, Support
Per-user add-on. Dashboards, Looks, Explore, SQL Runner, Scheduling, View-only LookML. 2M input / 40K output tokens/month.
- Dashboards / Looks / Explore
- SQL Runner
- Scheduling
- View-only LookML
Per-user add-on. Read-only access to Dashboards, Looks, Folders, Boards. 1M input / 20K output tokens/month.
- Read-only Dashboards
- Read-only Looks
- Read-only Folders / Boards
Through Sept 30 2026 unlimited under fair-use; from Oct 1 2026 input $3.00/1M tokens, output $20.00/1M tokens.
- Natural-language analytics
- Token-based overage past per-user quotas